American Association of Advertising Agencies, Inc
Survey Research Specialist (R&D)
Lead the survey process by actively partnering with senior business leads to identify, size, scope and create timelines of survey projects for each fiscal year
Be the survey subject matter expert and guide other stakeholders on design and implementation; influence when appropriate
Ability to translate stakeholders' needs into appropriate approach and/or framework to deliver the desired outcome in a timely manner
Work on external client assignments (e.g. other trade associations) in developing, designing, analyzing, recommending and creating reports for their memberships
Own the internal survey process by managing survey timelines, clearly communicating project statuses, scope and/or timeline changes to key stakeholders
Assist in collecting timely input from project collaborators, along with any vital approvals, to progress the project timelines
Responsible for extracting data from internal data sets to curate survey participant lists
Manage data collection including the review and quality control of data
Ability to structure and perform detailed analysis on large datasets and produce survey reports
Consult with business partners and third parties to stay current on new methodologies for qualitative and quantitative research methods and make recommendations for 4As as appropriate
Partner with 4As Data Analyst to collect and synthesize qualitative and quantitative data from different sources (e.g., primary research (member data), third-party research) to test hypotheses, develop and report on findings
Co-lead with Data Analyst, analysis of year over year survey tracking along with other reoccurring reporting needs
Timely response to member survey needs (assist in survey access/ purchases) and questions on findings
Provide ad-hoc project support to the BI&I team, conducting data analysis and report building or development on key initiatives